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In diesem Buch finden Sie fünf Unternehmensgeschichten. Die Geschichten handeln von Emmi, VZug, Lindt & Sprüngli, Puma, und Logitech.

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Universität St. Gallen (HSG)

 

Inhalt

 

 

Vorwort. Geschichten nach ChatGPT……..…..………..….….…………….…..  S. 1.

JOHANN PETER MURMANN

 

Kapitel 1. Emmi – Wie aus Schweizer Milch eine internationale

Erfolgsmarke entsteht…………………………………………………………… S. 10.

NADJA FISCHER, ROBIN JURT & IDA JURIC

 

Kapitel 2. V-Zug AG – Im Schleudergang zum Marktführer……………………S. 40.

ROBIN CADUFF, JONAS GLATZ & TOM C. KRIEGER

 

Kapitel 3. Die 124-jährige Qualitätsstrategie der Lindt & Sprüngli AG – Von der faulen Tafel zur Premium-Schokolade……………………………………….S. 69.

ALESSIA SACCOMANNO & THERESA SÜSS

 

Kapitel 4. Puma – Wie die Raubkatze nach jahrzehntelanger familiärer Konkurrenz eine eigene Identität fand…………………………………………………..S. 98.

SILVAN KNEUBÜHLER, GRETA SCHAUSS & DAVID SELCH

 

Kapitel 5. Logitech – der Weg des Schweizer Technologieunternehmens

an die Weltspitze………………………………………….………..…………. S. 126.

YANNIK BRÜHWILER, RONNY JOST & DARIO STUTZ

 

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THE MANAGEMENT TRANSFORMATION OF HUAWEI

From humble beginnings to global leadership

by

Xiaobo Wu

Johann Peter Murmann

Can Huang

Bin Guo

 

 

Preface ………………………………………………………………………………………………Xiaobo Wu

 

Chapter 1. The Management Transformation of Huawei: An Overview………

……………………………………………………………………………………………Johann Peter Murmann

 Commentary:  Arie Y. Lewin, Duke University, Liisa Valikangas, Hanken School of Economics, Ying Zhang, Rotterdam School of Management

 

 

Chapter 2.Executive Management Team and Organizational Change: A Routinized Transformation Perspective………………………………………Ziyi Zhao, Bin Guo, Xiaobo Wu

 Commentary:  Jean Chen Xi’an Jiaotong Liverpool University

 

 

Chapter 3. Transforming Product Development at Huawei: The IPD Initiative……

………………………………………………………………………Zihan Zhang, Johann Peter Murmann

 Commentary: Jaeyong Song, Seoul National University

 

 

Chapter 4. Huawei’s Transformation of Supply Chain Management…………………………

………………………………………………………………………………Ying Li, Can Huang, Yongyi Shou

Commentary: Yongjiang Shi, Cambridge University

 

 

Chapter 5. Financial Management Transformation in Huawei…………………………………

………………………………………………………………………………………………Can Huang, Xiao Chen

Commentary: Ram Mudambi, Temple University

 

 

Chapter 6. The Transformation of Huawei’s HR System…………………………………………

………………………………………………………………………Hongqi Xu, Johann Peter Murmann

Commentary:  Catherine Xin     CEIBS

 

 

Chapter 7. Huawei’s International Journey………………………………………………………………

……………………………………………………………………………Wen Li, Xiaoran Chang, Bin Guo

Commentary: Carl Fey, Alto University & Chinese Univ. of Hong Kong

 

 

Chapter 8. R&D Transformation of Huawei……………………………………………………………

……………………………………………Lanhua Li, Bin Guo, Johann Peter Murmann, Dong Wu

Commentary: Frans Greidamus, Zhejiang University

 

 

Chapter 9. Huawei’s Intellectual Property Management Transformation………………

………………………………………………Johann Peter Murmann,Can Huang, Haoyu Zhang

 

 

Chapter 10.The Management Transformation of Huawei: Concluding Thoughts from a Comparative Perspective…………………………………………Johann Peter Murmann

 

 

 Appendix A: Number of Employees and Sales, 1987-2018

 

Appendix B: List of Presentations at Ruihua Institute of Innovation Management, Zhejiang University

 

Appendix C: Interviews Conducted for the Book

 

Appendix D: The Huawei Basic Law (1998)

 

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Reflections on Knowledge and Competitive Advantage

“Rarely has any student of economic change combined impeccable scholarship, sophisticated theory, challenging ideas, and engaging narrative in the elegant manner of Johann Peter Murmann. Readers who have no interest whatsoever in industrial chemistry will nevertheless learn a great deal about economic processes from Murmann’s original, ambitious work.”
Charles Tilly, Joseph L. Buttenwieser Professor of Social Science, Columbia University

 
“If evolutionary models are to be successful at all in the social sciences, it is in enhancing our understanding of technological and economic performance in the past. In this pioneering work, Johann Peter Murmann does exactly that, and immediately establishes himself as one of the most innovative and bold scholars in the field. Using evolutionary theory and management science, this book sheds important light on the nineteenth-century chemical industry. This is one of the most methodologically original books in interdisciplinary history to come out in recent years.”
Joel Mokyr, Robert H. Strotz Professor of Arts and Sciences and Professor of Economics and History, Northwestern University
“Murmann’s study of the synthetic dye industry puts one in mind of some grand painting by an Old Master: not only is the main scene imposingly displayed, but fascinating, well-rendered details are to be found in every corner and shadow. His account of the early decades of the industry reveals the remarkable complexity of the social processes of industrial development. At the same time, his coevolutionary perspective transcends the details, organizes this complex story in a compelling fashion and leads the reader to a deeper understanding.”
Sidney G. Winter, Deloitte and Touche Professor of Management, The Wharton School, University of Pennsylvania
“Darwin not only set out his theory of biological evolution at some length but also provided as much empirical backing as was available at the time. In this remarkable book Johannn Peter Murmann sets out a general analysis of coevolution and provides a detailed example to back it up how quickly the discovery of synthetic dyes by an academic scientist gave rise to an industry that in turn influenced the development of academic science. Murmann provides a well-developed theory and evidence to support it. Who could ask for more?”
David L. Hull, Professor of Philosophy (Emeritus), Northwestern University
“Johann Peter Murmann’s book is a major contribution to our understanding of the interrelations between technological change and industry evolution. This comparative study of the emergence of the synthetic dye industry wonderfully illustrates how differences in public policy, university traditions, and industry context affect both technical as well as industrial change. Murmann’s book will have a major impact on coevolutionary theory as well as industrial policy. It is a book for researchers as well as for policy makers.”
Michael Tushman, Paul R. Lawrence, Class of 1942 Professor, Harvard Business School
“Murmann’s admirable book provides the most persuasive account, to date, for Germany’s early leadership and long dominance of the synthetic dye industry after the momentous, serendipitous scientific discovery by a young Englishman in 1856. It is an account that employs a sharply focused, coevolutionary lens upon the differing historical experiences of Germany, Great Britain and the United States. The book calls attention to the ways in which the earlier development paths of the German states had equipped them, much more effectively than their potential competitors, to exploit the specialized research tools of synthetic organic chemistry, upon which commercial success was to become heavily dependent.”
Nathan Rosenberg, Professor of Economics (Emeritus), Stanford University
“Johann Peter Murmann’s book shows convincingly that competitive advantage, especially in the knowledge-intensive industries, is firmly rooted in national institutions. Blending quantitative analysis and case study evidence over a period of decades, he makes a major contribution to the fields of strategic management, organizational theory, and technological innovation.”
Mauro F. Guillen, Dr. Felix Sandman Professor of International Management, The Wharton School, University of Pennsylvania

In diesem Buch finden Sie fünf Unternehmensgeschichten. Die Geschichten handeln von  von der Luftschiffbau Zeppelin GmbH, dem Grand Resort Bad Ragaz, Geberit, Charles Vögele, und Leica Geosystems.

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Universität St. Gallen (HSG)

 

Firmengeschichten

Frühjahr 2022
Herausgegeben von

Johann Peter Murmann

 

Vorwort. Geschichten aus dem neuen SQUARE der HSG….….….……….……..S. 1.

JOHANN PETER MURMANN

 

Kapitel 1. Luftschiffbau Zeppelin GmbH – Aufstieg und Niedergang der Luftschiffindustrie…………………………………………………………………S. 10.

YANNIK BREITENSTEIN, JAN GÖBEL & MAXIMILIAN THUMM

 

Kapitel 2. Das Grand Resort Bad Ragaz – Von der Quelle zu einem Pool an Luxusangeboten ……………………………………………………………..……S. 35.

LORENA EICHEL, JOÈLLE OCHSNER & LORENA HUTTER

 

Kapitel 3. Der Aufstieg der Geberit – Eine kleine Spenglerei avanciert sich zum europäischen Marktführer im Sanitärtechnikmarkt………………………………………..S. 67.

SABRINA CAPPELLARI, JONAS JÖRCHEL & CLAUDIA STEIGER

 

Kapitel 4. Charles Vögele – Vom Modeimperium zum Ausverkaufsartikel………S. 95.

FIONA BERNASCONI, LAURA CORTESI, FELICIA FUCHSER

 

Kapitel 5. Von WILD Heerbrugg zu Leica Geosystems – Aus Heerbrugg heraus zum Global Player………………………………………………..…………….S. 121.

ALEJANDRO HÄFLIGER & MORITZ MÜLLER

 

 

In diesem Buch finden Sie fünf Unternehmensgeschichten. Die Geschichten handeln von Firmen Bühler, Helvetia Feuer, IWC, ZF, und Georg Fischer.

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Universität St. Gallen (HSG)

Firmengeschichten

Frühjahr 2021
Herausgegeben von

Johann Peter Murmann

 

Vorwort. 5 Neue Geschichten ……….….….……..………..….……..……………..S. 1.

JOHANN PETER MURMANN

 

Kapitel 1. Die Bühler Group – Aufstieg aus Uzwil in die Welt …………………..S. 7.

ROBERT BEERMANN, DOMINIK BÖGLI & CHRISTOPH FROMME

 

Kapitel 2. Wie Phönix aus der Asche – die Geschichte der Helvetia Feuerversicherungsgesellschaft ……………………………………………S. 36.

ALINA KAMINKE, RAPHAEL MARQUART & ANNE RÜMMLER

 

Kapitel 3. IWC Schaffhausen – Wie ein Deutschschweizer Uhrenhersteller zur internationalen Nobelmarke wurde ……S. 59.

CYRIL WINKLER & PASCAL GOMRINGER

 

Kapitel 4. ZF Friedrichshafen AG: Kampf gegen den Zahn der Zeit ……………….…………………………………………………………………………S. 85.

ALYSON FRISCHKNECHT, MARTIN HOFER & JULIUS WERNER

 

Kapitel 5. Georg Fischer – Vom Handwerksbetrieb zum Weltkonzern….….….…………………………………………………………………………..S. 114.

SOPHIE CLARA ALBERT, EVA BENOIT & JASMIN SCHÖB

50000
Books Sold

In diesem Buch finden Sie sechs Unternehmensgeschichten. Die Geschichten handeln von Firmen Saurer, Zumtobel, Jil Sander AG, Stadler Rail, Holcim und Hilti..

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Universität St. Gallen (HSG)

Firmengeschichten

Frühjahr 2020
Herausgegeben von

Johann Peter Murmann

 

Vorwort. Geschichte schreiben während Covid-19 ……….….….……..….……..S. 1.

JOHANN PETER MURMANN

 

Kapitel 1. Saurer Nutzfahrzeuge – Wie es zum Untergang des Schweizer Kultobjektes kam……………………………………………………….………… S. 8.

CASPAR SCHWEIZER, ANDREAS SEILER & NOEMI UEHLINGER

 

Kapitel 2. Zumtobel Konzerngruppe – Eine leuchtende Erfolgsgeschichte inmitten der Weltkonzerne…………………………………………………………………S. 29.

NICOLÒ MORABITO & DAVID SCHALLER

 

Kapitel 3. Das Auf und Ab der Jil Sander AG – Ein Unternehmen emanzipiert sich von seiner Gründerin ……………………………………………………….……S. 54.

ANNA LEUENBERGER, MAXIMILIAN DORMANN & YVES KOROLNIK

 

Kapitel 4. Holcim – Der Siegeszug durch die Kriege und Krisen des 20. Jahrhunderts zum Weltkonzern …………………………….….….….….….….….….….….…S. 80.

LEOPOLD CRECELIUS, FELIX PRITZER & JULIUS SCHILLING

 

Kapitel 5. Die Erfolgsgeschichte der Stadler Rail – Eine Schweizer Wachstumslokomotive auf dem Weg zum Global Player……………….….… S. 107.

LUKAS ETTLIN, STEPHAN FALTERMEIER & CARL ZÜLCH

Kapitel 6. Von einer unbedeutenden Dorfgarage zum Weltmarktführer – Hiltis Werkzeuge zum Erfolg………….….….….….….….….….….….….….………S. 133.

SARA LOBSIGER, GINA LUTZ & DANIEL ANDREAS MERZ

 
In diesem Buch finden Sie sechs Unternehmensgeschichten. Die Geschichten handeln von Brauerei Locher, Brauerei Schützengarten, Café Gschwend, Doppelmayr-Garaventa, Sigvaris und der Wolford.

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Firmengeschichten

Frühjahr 2019
Herausgegeben von

Johann Peter Murmann

 

Vorwort. Die Geschichte zu diesem Buch …………….……….……….………….S. 1.

JOHANN PETER MURMANN

 

Kapitel 1. Wolford AG: Von Bregenz bis nach Hollywood – Eine feingestrickte Erfolgsstory mit einem vermeintlich jähen Ende ………………………………… S. 5.

JANINE CRIVELLI, MARLENE GRAUBNER-MÜLLER & CARMEN RAGG

 

Kapitel 2.Die Erfolgsgeschichte von SIGVARIS: Der Phönix aus der Asche …S. 27.

MARION RAUCH, LOUIS TILLESSEN & FABIAN WORM

 

Kapitel 3. Das Café Gschwend: Ein Unternehmen stemmt sich gegen sein Schicksal…………………………………………………………………………S. 51.

FREDERIK BAATZ, ETIENNE BERNET & JEREMIA REHN

 

Kapitel 4. Doppelmayr-Garaventa Gruppe: Wie sich der heutige Weltmarkt-führer der Seilbahnindustrie den Weg an die Spitze bahnte……………………………S. 73.

LUCA BOTTACIN, SOPHIE PICHLER & FABIAN VOGT

 

Kapitel 5. Brauerei Locher: Vom Kleinunternehmen zum grossen Nischenplayer……………………………………………………………………S. 95.

JEREMY ODENHEIMER, ALEXANDER WALLACH & TIM ZBINDEN

 

Kapitel 6. Brauerei Schützengarten: Brauen auf Gallus’ Spuren ………………S. 120.

THEO LÜTOLF, CLARA REBER & FLAVIO TSCHOPP

 

China’s Innovation Challenge

 

Table of Contents

  1. China’s Innovation Challenge: An Introduction   pdf download 50

Lewin, Kenney, Murmann

  1. New Structural Economics: The Future of the Chinese Economy

Justin Yifu Lin, National School of Development, Peking University;

  1. Impact of China Invisible Societal Forces on its Intended Evolution

Gordon Redding, University College London

  1. The Road ahead for China: Implications from South Korea Experience

Michael Witt, INSEAD;

   5. Innovation and Technological Specialization of Chinese Industry

Keun Lee, Seoul National University;

  1. China’s Political Economy: Prospects for Technological Innovation-Based Growth

Douglas Fuller, Zheijiang University;

  1. Transforming China’s IP System to Stimulate Innovation

Menita Liu Cheng and Can Huang, Zheijiang University

  1. Building the Innovation Capacity of SMEs in China

John Child, Birmingham University;

  1. Who Benefits When MNEs Partner with Local Enterprises in China?

Simon Collinson, Birmingham University

  1. Advantages and Challenges of Chinese MNEs in Global Competition

Yves Doz and Keeley Wilson, INSEAD

  1. Emerging Trends in Global Sourcing of Innovation

Silvia Massini, Keren Caspin-Wagner, Eliza Chilimoniuk-Przezdziecka, Manchester University

  1. Why is China Failing  to Leapfrog India IT Outsourcing Industry?

Weidong Xia and Mary Ann Von Glinow, Florida International University and Yingxia Li, Beijing Union University

  1. Barriers to Organizational Creativity in Chinese Firms

Zhi-Xue Zhang and Weiguo Zhong, Guanghua School of Management, Peking University;

  1. Institutional and Cultural Contexts of Creativity and Innovation in China

Chi-Yue Chiu, Shyhnan Liou, and Letty Y-Y. Kwan, Chinese University Hong Kong

  1. Reframing Basis for Cross-Cultural Management

Rosalie L. Tung Simon Frazer University

  1. China’s Innovation Challenge: Concluding Reflections

Lewin, Kenney, Murmann

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